Executive Delights: Packaging

Why be a designer if you can’t have a little fun? (personal project, obviously)

SOUL CRUSH JUICE

Unlock your inner corporate warrior with Soul Crush™, a juice engineered for those who dream in quarterly reports. Our proprietary formula transforms work-life balance into a distant memory: with notes of existential dread and a hint of apathy, Soul Crush delivers the authentic taste of kissing your aspirations goodbye.

Soul Crush: Because your soul was holding you back anyway.

ANOTHER PIZZA PARTY

Raise the roof with Another Pizza Party™, the pie that says "we’re family" without impacting the bottom line. Seasoned with budget cuts and a subtle aftertaste of "maybe next year," Another Pizza Party delivers the authentic flavor of watching ladder climbers rise to the top while the real ones get promoted to customer. Best served lukewarm in a conference room.

Pizza Party: It’s honestly the very least we can do.

MICRO-MANAGE BREW

Unwind with Micro-Manage Brew™, the beer with the bright, clean flavor of total control. Our legacy “Over-Your-Shoulder” hops ensure maximum boss clenching; every sip delivers crisp notes of check-ins and "circling back." Micro-Manage Brew pairs perfectly with those evening emails that could've been handled tomorrow. Best consumed after a fifth round of edits.

Micro-Manage Brew: Because autonomy is just a fancy word for chaos.

FAKE CHEESE ON LINKEDIN

Network like a pro with Fake Cheese On LinkedIn™, the premium cheese for manufactured authenticity. Our signature Since The VP Does It™ formula  delivers bold notes of faux vulnerability and a smooth finish of trying too hard. Fake Cheese pairs perfectly with stock photos of handshakes and sunset laptop sessions.

Fake Cheese On LinkedIn: Because buying toilet paper taught you about leadership.

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Merch Blueprint Learning Campaign

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Nativation Brand System